Primland Resort and Spa

While the Blue Ridge Parkway is a bastion of natural wonders, country cooking, and a simpler lifestyle, luxury is close at hand at the Primland Resort and Spa.

This 12,000-acre estate, designed by Didier Prima, is a premier destination for relaxation and adventure where guests can immerse themselves in the serene beauty of the Blue Ridge Mountains. 

Over the years, the resort has evolved to offer an impressive array of amenities and activities. Here, guests can explore miles of hiking and biking trails, enjoy world-class golf on the Highland Course, or unwind at the full-service spa, which offers treatments inspired by Native American healing traditions.

When it's time to eat, Primland Restaurants has eateries to satisfy any palate and appeal to any budget. 

When you're ready to splurge or need a spa treatment or elegant meal, add Primland Resort and Spa to your to-do list.

Fun Facts & Cool Features

The Observatory Dome is a state-of-the-art facility that allows guests to explore the night sky with powerful telescopes. Because the resort is far from city lights, the experience is an unmatched adventure into the heavens.

The resort's location to nearby attractions makes combining multiple excursions in a day easy. Check out the sweet treats at Nancy's Candy Company before returning to hike or bike the trails around Primland. The endless options will make for a memorable time in the natural surroundings.

Speaking of being outdoors, the estate boasts an extensive network of trails perfect for hiking, horseback riding, and ATV adventures. Anglers can try their hand at fly fishing in the well-stocked rivers and streams or participate in guided hunts in the pristine wilderness areas.

If you prefer an area rich with history, visit the nearby Rocky Knob Recreation Area, which was established during the Great Depression. You'll find picnic areas, lookouts, and challenging trails to explore.

Visiting Primland Resort and Spa on a Blue Ridge Parkway vacation encapsulates elegance and adventure. Whether seeking an intimate escape or an action-packed getaway, this destination has something for everyone.

Getting There

Here are step-by-step driving directions to Primland Resort and Spa from Hillsville:

• Start by heading south on N Main St toward W Stuart Dr.
• Turn right onto W Stuart Dr/US-58 W and continue to follow US-58 W for about 15.6 miles.
• Take a slight right onto VA-645/Riverside Dr and continue for 1.9 miles.
• Turn left onto VA-640/Laurel Fork Rd and continue for 4.6 miles.
• Turn right onto VA-764/Mountain View Rd and continue for 3.3 miles.
• Turn left onto VA-602/Vesto Rd and continue for about 1.2 miles.
• Continue onto Busted Rock Rd/Primland Resort Rd.
• Address: 2000 Busted Rock Road, Meadows of Dan, VA 24120

Cost

Below is a sample of some of the costs associated with Primland Resort and Spa:

• Golf on Highland Course: $165-265
• Spa Treatments: $160 to $1,370
• Dining: meals average between $20 to $150 per person

Prices are subject to change; check their website for updates.