About
South Padre Island boasts an iconic surf shop that's been on the scene since 1976. Welcome to On The Beach!
The store has become a cornerstone of the local community, offering a unique blend of retail, history, and beach lifestyle. Walking into On The Beach is like stepping into a colorful tapestry of beach memories and surfing heritage, where every item has a story.
This legendary shop has grown from humble beginnings to become one of Texas's most revered surf shops. It is where the nostalgia of the past meets the present trends.
The walls of On The Beach are lined with renowned brands, each representing a chapter in the ever-evolving story of beach fashion and surf culture. From classic surfboards to contemporary beachwear, the shop will thrill anyone who loves the ocean!
What truly sets On The Beach apart is its passionate and knowledgeable staff. These ambassadors of the beach lifestyle offer insights and advice that transcend the ordinary. Whether helping customers choose the perfect swimwear or recommending the best surfboard, the On The Beach team ensures every visit is tailored to each individual's beach adventure.
Fun Facts & Cool Features
Beyond its status as a surf shop, On The Beach has evolved into a cultural landmark and a go-to spot for beach lovers and surf enthusiasts. The shop offers a range of rentals, including surfboards, stand-up paddleboards, and bodyboards, suitable for all skill levels. Its dedication to quality service makes it a trusted name among locals and tourists.
On The Beach is a fascinating window into the evolution of beach fashion and surf culture. It's a living museum showcasing the progression of surf gear and beachwear over the years. This ongoing progression makes it a unique point of interest for those keen on the history of seaside fashion and lifestyle trends.
The shop's rental service is top-rated during the summer. It offers everything from beginner surfboards to more advanced equipment for experienced surfers. The "try before you buy" program allows customers to test out gear, ensuring they find the perfect match for their surfing needs.
Another highlight is the shop's commitment to supporting local artists and artisans. From handcrafted jewelry to custom-made On The Beach surfboards, it provides a platform for local talent to showcase their work.
On The Beach offers an immersive experience in South Padre Island's beach and surf culture. Whether you're a seasoned surfer or love the beach lifestyle, On The Beach is a treasure trove of memories waiting to be discovered!
Getting There
Here is how you can get to On The Beach:
- Start at the intersection of Padre Blvd and E Swordfish St.
- Head north on Padre Blvd towards the South Padre Island Convention Centre.
- Continue on Padre Blvd for around 1.5 miles.
- On The Beach will be on your left, just past E Verna Jean Dr.
- Address: 2105 Padre Blvd, South Padre Island, TX 78597
Cost
Visiting is free.
Inquire about rental fees.
Prices are subject to change; check their website for updates.
Local Tips
- Early morning visits can offer a more personal shopping experience.
- Consult the staff for advice on sea conditions, particularly if planning water activities.
- Explore the unique collection of beach accessories for special finds.
- Ask about the shop's history and its role in local surf culture.