September
22ND - 25TH
Casacon
Guadalajara,
Mexico
Welcome to CASACON
Casago’s annual conference, CasaCon, will be hosted in the vibrant city of Guadalajara, Mexico, from September 22nd to September 25th! The event will kick off with a casual meet-and-greet on the 22nd, where attendees can enjoy delicious Antojitos Mexicanos and network with sponsors, vendors, and other Casago teams. Over the next few days, immerse yourself in informative workshops, engaging activities, and ample networking opportunities. This year’s conference will feature a fantastic lineup of speakers sharing insights on the latest trends and innovations in the vacation rental and hospitality industry. Don’t miss out—register now to be part of CasaCon 2025!
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[Seconds]Guadalajara, Mexico
Events Schedule
Registration
Kick off Casacon by checking in at the registration desk, where our team will get you set up for the week. Pick up your badge, grab your welcome package, and collect some Casago swag designed just for attendees.
Welcome Dinner
Reconnect with old friends and make new ones as we officially open Casacon. Enjoy dinner together in the Grand Ballroom at the Hilton Midtown Guadalajara, our host hotel and conference venue.
Casago Experts
SEO Strategy
Be found before your competitors and turn searches into bookings. Hosted by David Angotti — an SEO genius and industry leader — this workshop breaks down proven strategies that drive traffic and maximize visibility for your properties.
Homeowner Acquisition
Unlock proven tactics for bringing more homes under management. Hosted by Casago's VP of Franchise Operations, Alex Johnson, the mastermind behind Vacasa's homeowner signing machine, this session shows you how to attract, win, and retain the right owners for longterm success.
Fueling Growth with Casagrow & Audiences
Get the most out of Casago's powerful growth tools with Catrina Wakefield, Vice President of Franchise Sales Development. In this workshop, Catrina will show you how to harness Audiences and Casagrow to target smarter, capture more leads, and drive consistent growth across your market.
Shared Services and Preferred Vendors
Make sure you're getting the full value of being part of Casago. Hosted by Casago's Director of Partner Success, Jackie Norde, this workshop shows you how to unlock every shared service and preferred vendor benefit available to maximize your growth.
Communication Framework for Natural Crises
When disaster strikes, communication is everything. Hosted by Tracy Pogrelis, Sr. Director of Corporate Communications and PR, this session draws on her crisis expertise to give you the framework that keeps guests safe, owners confident, and your team in control.
Housekeeping with Durk Johnson
Celebrate the unsung heroes of your business. Hosted by Durk Johnson, a recognized industry housekeeping expert, this session dives into innovative ways to empower, recognize, and elevate your housekeeping teams.
Using Let's Go for KPIs & Goal Tracking (STROS)
Turn numbers into action and gain clarity like never before. Hosted by David Mejorado, one of the driving forces behind building the tools inside Let's Go, this workshop shows you how to set, track, and crush your goals with confidence.
Maintenance in Scalable Operations (STROS)
Transform maintenance from a pain point into a competitive edge. Get the systems and structure that keep properties running flawlessly at scale. Hosted by Scott Klein, Casago Partner Success Manager
Housekeeping in Scalable Operations (STROS)
The backbone of guest experience. Hosted by Laura Bowers, Casago Partner Success Manager, this workshop reveals insider strategies for scaling your housekeeping systems without ever sacrificing quality.
Attracting, Managing and Retaining Talent (STROS)
Strong teams don't happen by chance — they're built by design. Hosted by Rebecca Stentz, a seasoned Vacasa talent manager with experience in both the U.S. and Mexico, this workshop explores the people-first systems that drive scalable success.
Finance in Scalable Operations (STROS)
Turn financial chaos into clarity. Hosted by Dawn Yeskulsky and the PMSpros team, who are helping shape Casago's accounting standards, this workshop shows you how to build scalable financial systems that keep growth sustainable and profitable.
Website Content Essentials: Build Trust, Drive Stays
Your website is your digital front door — make it count. Hosted by Shandra Keesecker, content editor and storyteller on Casago.com, this session highlights the value of local knowledge to build strength, credibility, and trustworthiness to drive bookings.
The Onboarding Playbook: Heroes or Zeros
Onboarding isn't just about the first impression — it's about laying the foundation for lasting success. This workshop dives into building an onboarding strategy that strengthens relationships, reduces churn, and creates long-term loyalty with both guests and owners. Hosted by Alex Pedigo and Ryan Tolley from Casago's sales team, you'll gain proven insights from two experts who understand how the right onboarding approach can turn every new connection into a thriving partnership.
New Learning Management System
Get an inside look at Casago's brand-new Learning Management System, built to take training to the next level. This showcase will walk you through the platform's features, how it streamlines onboarding, tracks progress, and empowers your team to continually improve. Hosted by Tom Beattie and Elizabeth Martin, two of the driving forces behind Casago University, you'll see firsthand how this powerful tool is set to transform the way we learn, grow, and perform across the network.
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